THE KAHAANIYA
Day Zero Series
A Worksheet, Not A Theory Book

Run any business in 30 days — starting from Day 0.

A day-by-day worksheet that takes any idea — baking, boutique, tuition, freelancing, a digital product — from "just a thought" to your first paying customer. Written by someone who built it while still working full-time in IT.

Start with Day 0 — ₹99 → Why trust this book?
The Person Behind This

Built by someone still clocking in at 9.

Noor Mohammed, founder of The Kahaaniya
Noor Mohammed
Founder, The Kahaaniya

16 years into a career in IT at EY, and for most of them, something felt off — like I was watching my own life from a distance instead of building it. So on the side, in the hours before and after work, I started building anyway.

The Kahaaniya is where that started — storytelling and creative-confidence programs that have now reached 28 kids through DreamLab, plus wellness experiences for women and school and college partnerships.

Mentell.community is the second thing I built alongside it — a working business spanning physical, mental, and financial wellness, not a side-project that never shipped.

This book is not theory I read somewhere. It's the exact sequence I followed, written down day by day, by someone who is still doing the 9-to-6 while doing this too.

16
Years in IT, EY — still full-time
28
Kids reached through Kahaaniya's DreamLab
2
Real businesses built on the side — Kahaaniya & Mentell.community
What's Actually Inside

Not motivation. A method.

This isn't a highlight reel — it's the working parts of the system, so you know exactly what you're paying for.

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Ikigai Discovery Tool

An interactive exercise to find the overlap between what you love, what you're good at, what's needed, and what pays — before you commit to an idea.

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Day 0–3 Foundation

The exact first steps from the full 30-day book — your why, your one customer, your offer — as an interactive worksheet, not a static PDF.

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A Clear Next Step

Finish Day 0–3, and the path to Day 4–30 — the complete book — is right there. No guessing what comes next.

Pricing

Start small. Upgrade when ready.

Day 0 · Quick Start

Find what to build

The Ikigai tool plus the Foundation phase (Day 0–3), fully interactive.

₹99
  • Ikigai discovery exercise
  • Day 0–3 interactive checklist
  • ~20 minutes, on any device
Buy Day 0 →
Day Zero · Complete

Build the whole thing

All 4 phases, Day 0 to Day 30 — from idea to your first paying customer.

₹999₹499
  • Everything in Day 0 Quick Start
  • Brand & Content, Systems & Proof, Launch & Sell
  • Ruled worksheet page after every phase
  • 20-page printable PDF, yours to keep
Get the Full Book →
How It Works

From here to your inbox, in four steps.

01
You land hereFrom Instagram, WhatsApp, or a talk — this page is where the offer lives.
02
You choose Day 0 or the Complete bookTap Buy — you're taken to a secure payment page (Razorpay), not asked to pay in chat.
03
Payment confirms instantlyUPI, card, or netbanking — most Indian buyers use UPI and it takes under 30 seconds.
04
You get your private linkStraight to your email and WhatsApp — no account, no password, just click and start.